Sitecore-Based Website App For Online Retailer

A detailed study on how I-Softinc creates a business app on for IEMR by customizing Sitcore’s CMS and ecommerce capabilities

Overview

(IEMR) Independent Entrepreneurial Market Research Corporation is a market research and business strategy consulting firm with a global clientele. The range of services of IEMR are quite extensive beginning with market investigation, communications services, telecom consulting and extending to plaining consulting, third party subscription and more.

This enterprise has almost every leading name in its portfolio from the three sectors of telecommunications, Information Technology and Government.

The Problem

(IEMR) Independent Entrepreneurial Market Research was in need of re-developing his webs create on the asp platform. The data being traded on the webs was highly valuable, consisting of substantial paid reports. Hence, a highly secured platform was another many requirement.

There were considerable concerns related to speed and User Experience (UX) in the existing webs, which required immediate alteration. IEMR wanted to shift it to Sitecore CMS, because of the extensive features and easily of this platform.

They also wanted the integration of noteworthy ecommerce functions in Sitecore, which would enable flexible access of desired survey reports to the buyers

.

Challenge

• First Project on Sitecore

Although we have worked on other enterprise CMS such as Kentico and have hands-on experience in .Net, the platform on which Sitecore is create; yet this was our first project on Sitecore services, hence we could not put anything to chance.

• Combining Personalized Ecommerce Feature in Sitecore CMS

IEMR’s requirement stated merging customized ecommerce competency in the Sitecore CMS, which wasn’t going to be an easy task. An important fact to

be pointed in this regard is that the default ecommerce capability of Sitecore is not so powerful, which allows easy integration unlike website’s old platform.

• Compiling and Migrating Huge Data

Compiling, customizing and then integrating the reporting system in Sitecore was not an easy task. The large amount of data needed to be sorted and categorized before being incorporated. Another enormous task to be carried out was migration of old data into latest Sitecore database.

The Solution

Personalization & Assimilation of Data

We analysed the user behaviour and accordingly build recommendations for them. We also created a custom admin area for the client because he also needed reports to analyse his sales related information, and it was not a manageable option on the Sitecore admin area.

Integrating Customized Modules

We made use of multi-tier architecture to make the webs scalable for future expansion requirements of the client. We applied Lucene for improving the search speed along with faceted search benefit, for filtering at the blink of an eye.

Special Sitecore Training for Better Performance

I-Softinc being a Microsoft Gold Certified Partner has a skilled group of .Net developers who are experienced at handling complex projects. However, we did not want to take any chances in this situation. A group of developers was trained in Sitecore, so that the blending of ecommerce features in the CMS was carried out smoothly.